why

Why do we do what we do?

I have been challenged by Ted talk this week. It was this one by Simon Sinek about the Why? How? and What? of a business. You can listen to the talk yourself here if you are interested- https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en#t-13176 I guess it caught my attention because it chimes with what I have always had a suspicion […]

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